About Us

Hi, We Are HowBottle.

We make bags from plastic bottles.

Our Founder Ningning Huang worked for the biggest eCommerce company in China. Seeing how the informatization and materialism have intensified social comparison and created lots of anxiety for young people as well as creating more waste and plastic than the earth can possibly decompose.

She decided “THIS HAS TO CHANGE.”

She gathered a team of like minded young people, turned to sustainable practice, polyester made from plastic bottles, when she learned everything about rPET.

Since 2017 we have been developing versatile carry solutions for everyday use, with a creative fun look and a low environmental footprint. For the past three years, we have upcycled 600,000 plastic bottles and reduced 20 tons carbon emissions.

In 2017, we created our first product, a T-shirt made from 12 plastic bottles.

In 2018, we collaborated with Coco-Cola, using 24 plastic bottles and 1 piece of retired tent cloth from the earthquake to design the “24 bag”.

In 2019, we used 13 bottles and created a rain jacket that the slog changes from “I DON’T CARE” to “I DO CARE” when it rains.

In 2020, after 3 years of hard work and dedication, we are officially B Corp Certified. Our business practice meets the highest standards of social and environmental impact.

This is the journey of exploration and innovation inspired by plastic bottles, but we don’t stop here. We are on the journey of turning trash to treasure and finding sustainable materials that leave a minimal impact on our planet to make bags and accessories that tell stories, build connections and empower all our consumers to live a mindful life.